Linda Mai Phung is a French fashion designer based in Ho Chi Minh City, Vietnam where she founded her eponymous label in 2010.
Her designs are inspired from her journeys and peregrinations around the world.
In 2012, Florence Bacin, who shares the same values as Linda Mai, joined the company as co-owner.
Each season, her new collection tells the stories of creative stopovers and textiles encounters from her trip to a new country, like a fashion travel journal. From a stunning lacquered silk dress to a traditional embroidered skirt ; and a feminine organic cotton blouse ; Linda Mai Phung’s designs wander between tradition and modernity at the confluence of Asia and Europe.
